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Uniting as One, Pioneering a New Journey | Warmly Celebrating the Grand Opening of the “San’ao” Elevator 2026 Global Marketing Conference

2026-03-09 09:01

Unite as one and forge ahead on a new journey.

With the vibrant spirit of spring and the revival of all things, on March 8, 2026—the twentieth day of the first lunar month—the 2026 Global Marketing Conference of “San’ao” Elevators was solemnly held.

United in purpose and working together, we are charting a new course. This year’s marketing conference was held at the Boyang Hotel in Sian, Huzhou, bringing together distributors and agents from around the globe to celebrate this momentous occasion.

Yang Aizhu, President of the “San’ao” Group, delivered the opening address, warmly welcoming all attendees and expressing her heartfelt gratitude to the “San’ao” team members who are working tirelessly on the front lines.

In her speech, she stated:

The year 2026 marks the inaugural year of the 15th Five-Year Plan, a pivotal year in China’s journey toward modernization with Chinese characteristics, and an exceptionally critical year in the development of our “Three Olympic” elevator business. The company believes that the elevator market continues to offer substantial growth potential. Guided by the overarching management principle of “seeking progress while maintaining stability, embracing pioneering innovation, further enhancing internal governance, and accelerating high-quality enterprise development through superior product quality and premium service,” we will conduct our daily operations accordingly. Furthermore, the company mandates that all departments provide comprehensive support—before, during, and after sales—to our global network of distributors, thereby delivering robust and reliable back-office assurance.

Subsequently, General Manager Bo Jianlin delivered the annual work report, reviewing the past while outlining the overarching operational and management objectives for 2026:

We will continue to uphold the overarching business management principle of “seeking progress while maintaining stability,” continuously refine our internal management mechanisms, comprehensively enhance our core competitiveness, and drive new growth in performance through superior product quality and premium service.

He also made the following requirements:

I. Achieve comprehensive market penetration, with performance improvement as the core objective.

II. Strengthen internal management to accelerate the rapid development of sales operations.

III. Unite in heart and mind, forge ahead with determination, and achieve even greater successes.

As the afternoon arrived, the most exciting moment followed: the conference presented awards to our agency partners who had made outstanding contributions over the past year.

Chairman Bo Kunfa, President Yang Aizhu, and General Manager Bo Jianlin jointly presented awards and gifts to them, expressing their gratitude for their sincere cooperation over the years.

Uniting as one and pooling our strengths to forge a new path! At the conclusion of the conference, Chairman Bo Kunfa took to the stage to deliver his closing remarks, in which he stated:

Today’s meeting is not only a marketing annual conference but also a mobilization rally. Our goal is to review our experiences, develop a well-informed plan, and forge ahead with bold initiative, thereby setting the stage and laying the groundwork for the company to achieve new growth in 2026.

At the same time, he also outlined the following plans for the 2026 goals.

I. Seize market share and comprehensively enhance sales performance.

II. Ensure quality and comprehensively enhance service standards.

III. Reduce costs and increase efficiency by optimizing management, thereby enhancing market competitiveness.

In any case, we remain firmly convinced that, through the tireless efforts and concerted endeavors of all “San’ao” employees, we will one day establish a century-old, time-honored enterprise and a century-old brand in the elevator industry.

Let us adopt the spirit of “starting at full speed and fighting from the very beginning,” strive with dedication, forge ahead with courage, and achieve outstanding results together!